Rachelle Hernandez Named Senior Vice Provost for Enrollment Management

March 31, 2017

Rachelle Hernandez has been appointed senior vice provost for enrollment management at The University of Texas at Austin. She is currently the associate vice provost for enrollment management and director of admissions at the University of Minnesota-Twin Cities.

Hernandez’s appointment begins in August.

“Rachelle is widely regarded as a national thought leader and innovator in the enrollment management community, and we are extremely fortunate to bring her expertise to UT Austin,” said Executive Vice President and Provost Maurie McInnis. “I am confident that Rachelle’s leadership will provide the vision necessary for UT Austin to enroll an increasingly talented and diverse undergraduate student body.”

Hernandez holds a Bachelor of Arts in political science and Master of Education in human resource development from the University of Minnesota-Twin Cities. She has more than 20 years of experience in admissions and enrollment management.

In her current role at the University of Minnesota, she led student-centered campus enrollment management efforts, spearheaded key admissions and campus-wide initiatives, and modernized the use of data across her portfolio.

“I am honored to be selected for this role at one of the leading public flagship universities in the United States. I have always admired UT Austin as an institution. UT’s focus on the undergraduate student experience and its strong commitment to student success creates a campus environment where students truly thrive both academically and personally,” Hernandez said. “This is an exciting time to become a member of the UT Austin community, and I look forward to working with the executive leadership, the enrollment management staff, and faculty and staff across campus to achieve the university’s goals.”

In a letter to enrollment management staff, McInnis recognized the work of the search committee, which was led by Steve Hoelscher, professor and chair of the Department of American Studies.

“I am excited to add Rachelle’s innovative talent to our executive team, as she will help ensure the university is effectively recruiting, enrolling, and supporting our students.” McInnis said.